type property

String? type
getter/setter pair

The type of the bidding strategy. Possible string values are:

  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_UNSPECIFIED" : Type is not specified or unknown.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MANUAL_CPV" : A bidding strategy that pays a configurable amount per video view.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MANUAL_CPM" : A bidding strategy that pays a configurable amount per impression.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPA" : A bidding strategy that automatically optimizes conversions per dollar.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPM" : A bidding strategy that pays a configurable amount per impression.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_RESERVE_CPM" : A bidding strategy for YouTube Instant Reserve line items that pays a fixed amount per impression.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MAXIMIZE_LIFT" : An automated bidding strategy that sets bids to achieve maximum lift.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MAXIMIZE_CONVERSIONS" : A bidding strategy that automatically maximizes number of conversions given a daily budget.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPV" : A bidding strategy that automatically optimizes cost per video view.
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_ROAS" : A bidding strategy that automatically maximizes revenue while averaging a specific target Return On Ad Spend (ROAS).
  • "YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MAXIMIZE_CONVERSION_VALUE" : A bidding strategy that automatically sets bids to maximize revenue while spending your budget.

Implementation

core.String? type;